Sony apologizes for interview it says “misrepresented” a Last of Us creator

Enlarge / Naughty Dog's Neil Druckmann, seen here not questioning the accuracy of a PR interview. (credit: Getty Images)

Sony has taken down an interview with Naughty Dog Studio Head Neil Druckmann (Uncharted, The Last of Us) that the company now says contains "several significant errors and inaccuracies that don't represent his perspective and values." The surprising move comes after Druckmann took the extreme measure of publicly questioning a portion of the PR interview by posting a lengthy transcript that conflicted with the heavily edited version Sony posted online.

The odd media saga began last Thursday, when Sony published the interview (archive here) under the heading "The Evolution of Storytelling Across Mediums." The piece was part of the Creative Entertainment Vision section of Sony's corporate site, a PR-driven concept exploring how Sony will "seamlessly connect multi-layered worlds where physical and virtual realities overlap to deliver limitless Kanto—through creativity and technology—working with creators." Whatever that means.

Druckmann's short interview started attracting attention almost immediately, primarily due to Druckmann's apparent promotion of using AI tools in game development. Such tools "will allow us to create nuanced dialogues and characters, expanding creative possibilities," Druckmann is quoted as saying. "AI is really going to revolutionize how content is being created, although it does bring up some ethical issues we need to address."

Read 7 remaining paragraphs | Comments

from Gaming – Ars Technica https://ift.tt/NGzrHn3